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Newsletter 13 Issue 19

“To be truly and really independent is to support ourselves by our own exertions.”-Jane Porter.”

Letter from the Editor

Happy Memorial Day! The last Monday in May is always Memorial Day. It is the day we remember the brave men and women who gave their lives for our way of life. A big thank you to them!  I also want to remember the men and women who made it through, but have suffered greatly.

This last month, I went with my husband for a PTSD evaluation. We’ve been together over 30 years and had never realized how much he has suffered all his life from the war in Korea. He was a medic in the war, and he watched boys being blown to pieces. He still has nightmares about one kid he couldn’t save.

And when I was a kid, I heard stories from my family about my dad and how he was never the same after the war (WW2). He provided very well for us, but on weekends, he would, sometimes, crawl into bed and hide. He once told me that he was good at work, but couldn’t handle home life. I now understand that he suffered from PTSD too.  And, there are thousands out there just like him.  So, let’s remember them too.<3

In business news….I have learned that there are 3 groups of people who come to me: 1. People who have been on my list and while, know me, like me, and trust me, and are ready to take the next step with me 2. People who don’t know me at all, but are ready or almost ready to get started  3. People who are just getting started, are overwhelmed by it all, don’t know me yet, and aren’t ready to make a decision.

From my own experience, I have learned that you have to understand where people are in the buying process to know how each group will respond; it will always take longer for people who aren’t ready or who don’t know you to sign up with you than people who know you, like you, and trust you, and are ready to move forward. I used to feel bad, like I had failed if they didn’t sign up right away, until I realized these differences and that it wasn’t my fault.

In other business news….I’m continuing to work on “How to Crush it in Business Without Crushing Your Spirit, How Entrepreneurs can Overcome Depression and Find Success!” and “eBook Marketing Mastery”. Fun!

In personal news…I’m a year older.  For my birthday, I got a quiet day. No tv and no noise all day!  We stayed in and had meatloaf and mashed potatoes with brussel sprouts and red peppers with Champagne and Banana/ almond ice cream with raspberries on top. Really yummy. We usually keep it low key because we know Memorial Day weekend is right around the corner!

That’s it for now…..

Ellen Violette
Best-seller to Business Pro
www.sellmoreebooks.com (co-written with Jim Edwards) and many more!


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Memorial Day Weekend Special
Stay Tuned.

Article of the Week

The Compound Effect of Writing Multiple Books

The Compound Effect states that the “only path to success is through a continuum of mundane, unsexy, unexciting, and sometimes difficult daily disciplines compounded over time”  and that small actions can have big consequences.

This is true for overall business success as well as for authoring success, because let’s face it, while writing books is a joy for some people and not so much for others, there is a lot that goes into it besides just the writing part that can be tedious and boring-adding a table of contents, limits of liability, figuring out what bonuses to put in the book, adding website pages and autoresponder series, formatting etc.  The truth is it just isn’t sexy or exciting!

But, here’s what is…..getting those checks every single month from Amazon and/or other sites where you list your books. And the bigger the check, the sexier it is! But, there’s so much to do all the time, it’s easy to put off writing more books on the back burner and think to yourself, “Someday, I’ll write another one and another one.”  But, it never happens.  Why? Because the path to success is mundane, unsexy, unexciting, and sometimes difficult to implement. It’s also long, which means you won’t see financial success right away.

But, let’s imagine for a minute, you wake up in the morning and you stretch and think about what you’d like to do today.  You can do whatever you want because you know that you have enough money  without doing much because of those checks you’re getting every month from your book sales. WOW! How good does that feel?

And there’s more good news… each time you write a book and start promoting it on Amazon, Amazon sees that you’re promoting it, and then Amazon starts promoting it for you, but that’s just the beginning.  When you have more than one book and people go to your page, there is a section that shows potential buyers other books they might be interested in as well, and your other books will show up there and will garner more sales for you! And, that is The Compound Effect!

Now, I KNOW how hard it can be because I have gone through it myself and I have found that when you are doing something that gets results that you enjoy and is easy for you, you will generally do better than if it is something where you don’t see the results, you don’t enjoy it, and/or it isn’t easy for you. So here’s what I suggest, if you can do what you enjoy and what is easy for you, keep doing it. If you want to experience The Compound Effect from your books and their are some things that you don’t enjoy doing, think about outsourcing them, or learn a system to make it as easy as possible.

And remember, The Compound Effect takes time to achieve, but it’s easier to hang in if you enjoy it and are passionate about it.

It’s also easy to give up when you don’t see immediate results, so you have the have a little trust and faith that it will work over time.

Motivation is another big factor.

Why do you want passive income? Are you tired of working hard instead of smart? Do you have a goal you feel you can’t reach until you make more money? Do you want more free time? More vacation time? More time with family and friends?  Whatever your motivation is, remind yourself daily of why you want to multiple books.

And, they don’t have to be long.  Many of the books on Amazon are now in the 30-50 page range and many authors are writing one big book a year and several little ones. How? There are several ways to get books written so you can do them quickly. (For ideas on how to create books quickly or repurpose content you already have , check out www.realeasyebooks.com)

So, if you want to make passive income from your books, remember The Compound Effect and start cranking out those books NOW!

Ellen Violette is a book & business coach & writer. She’s a 6-time, #1 bestselling author and creator of the Bestseller Business Blueprint. Ellen is also a 2-time ELit Award winner, recipient of the “Be the Change” Award, and a Grammy-nominated songwriter. She creates books and business strategies using publishing and content marketing for thought leaders, coaches, independent  professionals, speakers, and authors. You can learn more at: BestsellerBusinessBlueprint.com

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Tech Tips

How to whitelist any email that is important to you.

If you’re like me, I’m always forgetting how to do this so I thought I would make it the tech tip this week!

1) Go to “Settings” under the cog wheel in the upper right-hand corner






2) Go to “Filters” in the navigation bar under “Settings”

3)  Go to “Create a New Filter”

4) Follow the prompts.