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Newsletter 13 Issue 14

“How  people treat you is there karma, how you react is yours”
-Wayne Dyer

Letter from the Editor

Happy National Stress Awareness Day! There are a million reasons to be stressed out! But, I can tell you from experience, being an entrepreneur is a biggie! That’s the side of the business nobody tells you when you’re starting out. All the ups and downs you will face, all the reasons to want to give up and throw in the towel, but it really is about being flexible-being willing to change it up when something isn’t working and about how you handle it. It can be challenging for sure. Some days I’m great at it, other days not so much, But this is the day to RELAX!

In business this week…Congratulations to Warren Rothman, author of Kafka in China, on his #1 bestseller! YAY! When Warren came to me, he had written his book, but he didn’t have a website and knew nothing about promotion and it was a longer-than-usual  process. So kudo’s to Warren for hanging in and having faith in me and the team to get the job done!  (It’s always so much fun to call my client and tell him or her that they’ve just hit #1! Awesome!

In other news this week, I’ve been going to a local networking meeting and this week I won a spot to speak at the next meeting for 8 minutes. I haven’t spoken live in years! So, I’m a little nervous, but I know the key is preparation, so I’ve been practicing my talk. I also watched other people in the group as they spoke and I noticed that the ones who get into all the details with graphs and charts are so boring that my mind wanders. So, I asked Gina, who has run the group for the past 7 years, her best tip for an effective talk and she said, “Tell stories”.  So there you have it.

In personal news, my husband is driving me crazy!  He has nothing to do but hang out and watch the political coverage and he is very passionate about what he believes. And the media makes his very angry the way they report it and he keeps me up at night ranting about it. I finally got to sleep at 4 a.m. PDT last night. UGH!  I’ll be happy when it’s over! LOL

Thought for the week….I posted an article called The Mental disease of Late-Stage Capitalism, which I found very interesting. It’s about the same people feel when they can’t ifnd a job, or pay their bills, or go to out, or enjoy life….and the idea that we are personally responsible for everything in our lives. But, the article suggests that it isn’t all personal but the result of late-stage capitalism with population explosion and the competition in every area of life-for resources, jobs, housing etc. It’s a system built on wealthhoarding and presumed scarcity. This is antithetical to the entrepreneur’s mind set. So I want to share my take on this.  I think the system is set up for most people to fail. Not because there isn’t enough room to succeed, but because they aren’t given the skills to do it.

That’s why it is so important to get the education and guidance you need to succeed. Just like you need air, water, and food, I want to encourage you to make education a NECESSITY for your survival. If you can only afford a few dollars to get started, buy a book on Amazon or a report on Fiverr. Barter. Offer free consults on your expertise to get people to buy from you so you can get better education. Take on extra work.  Do whatever you have to do, but do it.

I am ALWAYS learning. The last program I took was on LinkedIn. I am currently enrolled in a program on Facebook Ads for Authors. I have spent thousands of dollars over the years on my education. But, there have also been times when I got educated for free or for just a few dollars. I never stopped and I never let my finances stop me.

Remember too, that I am a huge resource for you.  If you want to write books, get leads and clients with them, and grow a 6 or 7 figure business, you’re in the right place. If not, find someone else who is doing what you want to do and pay attention and never give up.

That’s it for now…..

Ellen Violette
www.bestsellerbusinessblueprint.com
www.theebookcoach.com
www.3dayebookcash.com
www.ebooklauchsecrets.com
www.ebookthis.com
www.sellmoreebooks.com (co-written with Jim Edwards) and many more!

Announcements

Facebook Changes

Facebook opens Instant Articles to everyone
It’s a new way for publishers to create fast, interactive articles on Facebook
https://instantarticles.fb.com/

Facebook-Cross-Post Videos within and across pages owned by the same business manager.
https://media.fb.com/2016/04/12/crossposted-videos-and-insights/

Facebook LIVE now gives developers and publishers the opportunity to join forces

to build immersive and interactive live video experiences

Facebook launches Right Manager ( a set of administration and workflow tools)
to help publishers and creators manage and protect their video content on across Facebook

Also, please “Like” my New Facebook Page

www.facebook.com/bestsellertobusinesspro

Specials

How to Crush it in Business without Crushing your Spirit,
How Entrepreneurs can Overcome Depression and Find Success!
Book is coming soon with Early-bird Pricing.

If you’re an entrepreneur who has ever been depressed over your
business and want to share your story to help others…

If you want to become a #1 bestselling author with no writing…

If you want to get your message out into the world…

If you want to become a better marketing of your ebooks….

This opportunity is for you!

To get on the advanced notice list go to:
www.overcomingdepressionforentrepreneurs.com/advanced-notice

Article of the Week

5 Steps to Getting Started To Make Your Book a #1 Bestseller

Would you like a #1 bestselling book on Kindle? Who wouldn’t? But, the truth is most authors don’t have a clue what it takes to make it happen. The first step to bestseller success is getting found. If people can’t find your book, they can’t buy it.   So, how do you get found?

Step 1. Find the best keywords. Kindle lets you put in 7 keywords to help you, but you need to choose wisely.  You want to use the words that are most specific to your book that still have wide appeal.  That means you have to think like the people who would be interested in your book. Put yourself in their shoes and ask yourself, “If I were looking for my books on my topic, what keywords would I look up?”

When you are doing a search for something you want, you don’t usually have to think about what you are going to search for, you just KNOW. But when the shoe is on the other foot, it’s easy to lose site of the purpose of your keywords and miss connecting with your potential buyers.

Step 2.  Figure out what pages you want to get found on in Kindle. You always want to be on the first page for any keyword or phrase because most people only look at the books on the first page. What keyword or phrase you put in to the search bar will determine what page comes up and how much competition there is for that keyword search.

Most authors overlook this step or don’t use the knowledge to their advantage. Once you know what keyword or phrase you want to come up, you’ll want to put it in your title or subtitle if at all possible to help Amazon position you on the page you want to get found on instead of leaving it to chance.

Step 3. Pick the best categories for your book. The more generic your categories are, the harder it will generally be to get found because they tend to have the most competition.  On the other hand, categories with broad appeal get a lot more views.

Case in point:

One of my books has eBook Writing in the title and the other has How to Make Money Writing in the title. The second one has much less competition, but it also makes less money on a regular basis, so it’s a trade off.

But, if you do use the main keywords in a big category, you’ll have to work harder to market your book.  Also, it depends on your purpose. When you are doing a bestseller promotion, you don’t want to be in a category with too much competition, but if it is the main keyword that people look up to find your book, then you may want to include it.

Step 4.  Get 4-6 reviews four and/or five-star reviews for your book. By getting good reviews you’ll be able to get in more announcement sites when you are ready to do your promotion. To get started getting high-quality reviews, go to “How to Get Reviews from Top Amazon Reviewers to Sell more Books with Less Effort!”
http://www.kickitwithkindle.com/amazon-reviewers

Step 5. Put your book in as many announcement sites as possible, or have us do it for you www.ebookthis.com . It’s tedious to do, but it lets the world know that your book is available just waiting for them to come and get it!

To get started go to www.kickitwithkindle.com and pick up my FREE Kindle Planner: The 5 Things You MUST Do Before You Launch in Kindle!

If you would like my help send an email to info@theebookcoach.com and we can set up a time to connect and discuss your project.

Additional Articles

Books vs. Amazon, You can have Both!

The Digital Revolution is Only Speeding Up!

Tech Tip

To see your analytics in Twitter go to:

https://analytics.twitter.com/user/(yourusername)