Archive for June, 2015

eBook Marketing: 7 Ways to Build Your Tribe and Sell More Books With Goodreads!

Sunday, June 14th, 2015

 Goodreads is for book lovers; it’s all about engagement-centered around books. Readers go there to find good books to read and authors go there to find readers and promote books.

Man with touchscreen house network web iconThe way to succeed on Goodreads is to get involved because it is a social-media site, and it’s all about building relationships. It’s just done around books whereas other sites have a different focus.

Here are 7 ways to use Goodreads to build your platform, get noticed, increase your readership, and your improve your sales!

1. Give away your ebook on Goodreads. Giving books away is a great way to get extra exposure. Goodreads didn’t used to allow you to give away ebooks, only books. But then, it was bought by Amazon and that was a game changer!  Now, you can run promotions on Amazon and Goodreads simultaneously for a one-two punch!

2. Read & rate other peoples books & free ebooks. The more books you read and rate, the more you will be seen. The best reviews will show up on the top 50 review list and get even more exposure!

3.Use Goodreads to collect reviews of  your ebook before it launches. Some people give away ebooks before they are widely available in order to get reviews before launching, this can be very helpful for selling books if the reviews are good, and helping the author decide if changes need to be made before publication if necessary. It’s easier to give away ebooks than books because they are truly free, unlike “free” books where you have to pay for shipping.

4. List your book in Listopia to get more visibility. Goodreads allows you to create lists of books around a topic.  When you create a list of books, you can add yours. Be sure to do this as it’s another way to get your book seen.

5. Ask fans to review your book. The more reviews you get on Goodreads, the more visibility you get, so be sure to ask fans for reviews whenever possible.

6. Request “Librarian status”. Librarian status allows you to go in and make changes to books when their information is wrong, and you want to be able to change the information on your books as quickly as possible when needed. Getting librarian status allows you to do this. It’s important because if your information is wrong, people may not be able to find your book(s).

7. Create your own quotes.  Creating your own quotes shows how knowledgeable you are (if they are good!). It also creates sound bites and we live in a world of sound bites so it will be easy for those who see it to remember you! Plus, people can “like” them and you can see who they are.  This let’s you know who is on your wave length that you can connect with and build a deeper relationships with!

Goodreads is a great place to connect with your potential audience and build a community, but it is much overlooked by many authors.  Doesn’t it make more sense to go where people who love to read are hanging out if you want to sell books and get to know them?  Goodreads is much more personal than Amazon so it’s easier to build real relationships and find evangelists and influencers who are crucial to your success online. So be sure to get social and discover how to use Goodreads in your business!

Want to learn more ways to use Goodreads?

Join eBook Empire Builders before our next training, Monday, June 15th, where I’ll reveal how to implement these “MUST HAVE” tactics for serious authors and several more!
(It’s under $10 a month and you can cancel at any time and it’s worth a lot more so there is virtually no risk to you!)

Go to: www.ebookempirebuilders.com if you’d like my free PDF on How to Build an Author’s Platform in 6-Figures in 7 Easy Steps.
Or, go directly to the registration page at:  www.ebookempirebuilders.com/joinmembership

 

7 Reasons to Join an Author’s Mastermind NOW!

Saturday, June 6th, 2015

Teamwork Team Together Collaboration Business Communication Outd A mastermind can accelerate your success in several ways. Here are my top 7:

1. Clarifies your goals. Not sure what you can accomplish in a specific time period? Whether it’s writing your book, marketing it, or using it to build an entire business, joining a mastermind helps you get very clear on what your goals are and what is reasonable to accomplish during the length of the Mastermind group (or in any leg of the group). It also can serve as inspiration and motivation if you’re even thinking of moving in the direction of writing a book!

Many author/entrepreneurs are perfectionists and this can work in your favor as far as writing great books, but it doesn’t support you if you tend to overextend yourself or expect too much of yourself. Being part of a group can help you set reasonable expectation and goals and will help remove stress and overwhelm. And it’s difficult to get anything done when you are stressed and overwhelmed. In fact, it causes your brain to freeze, and then nothing gets done!

2. Helps you overcome challenges. Having challenges with your book or in your business? Joining a mastermind gives you a place to ask for help. Everybody has challenges, but it’s easy to get stuck and stop moving forward when they seem insurmountable. And, the truth is that every time you solve a problem, it creates a new problem that can cause you to hit another wall.

Think about it.  You finished writing your ebook. Now what? You need to find someone to do a book cover and format it. Once you solve that, you need to upload it and so on. And if you don’t know how, you’ll get stuck again.  Do this enough times, and it’s easy to get tired of it and just give up!

But, when you’re in a mastermind, you’ve got a place to get resources and answers quickly so you can move through whatever challenges you’re having a lot faster than you ever could on your own.

3. Helps you focus. Do you ever get sidetracked by shiny objects?  Most people do. But, joining a mastermind will help you stay focused in two ways. First, by sharing with the group what you plan to accomplish, it sets you up to actually get it done.  And then, by having to share with the group how much you got done, after the fact, it motivates you to actually get it done.

4. Gives you inspiration. Sometimes, by seeing what others are doing can inspire you to accomplish more than you would on your own. For instance, in the last Authors Profit Incubator Mastermind group, one of the participants was using the group in conjunction with my Best-Seller eBook Launch program to keep her on track in her effort to take her book to #1 on Kindle (which she accomplished in the group). This gave another participant the motivation to move forward sooner rather than later to get ready for her own launch!

5. Gives you leverage. In a mastermind members collaborate to achieve more faster. So, rather than trying to figure out a solution to a problem on your own, you have several people putting their heads together, which leads to more creative solutions faster and more possibilities!

It also means that you can get help with your marketing. As members get to know each other, they become invested in the success of each member of the group and they become advocates for each other.  So, to go back to the participant who wanted to take her book to #1, other members helped her promote it in social media! (I helped too, and I have a community of around 20,000 with a reach, including my evangelists and influencers of  over half a million prospects!)

6. Gives you knowledge. Looking for the best information and direction. You’ll be part of an exclusive group where you can meet like-minded people who are action takers and life-long learners just like you so the quality of the experience and knowledge will be a lot higher and deeper than in other situations.

A good mastermind will be moderated by an expert who can give it to you! It’s easy to go online and Google information, but it is not always correct. And having someone there who has vast knowledge of the subject at hand with years of experience will be invaluable!

7. Gives you a bigger playing field. Being in a mastermind helps you stretch because you are surrounded by other people who are playing large; you start to think differently and believe more is possible!

Masterminds are incredibly powerful and can enrich and enhance your business as well as you personally. They are an incredibly effective use of your time and resources and let’s face it, it’s a lot more fun to work together than to try and go it alone!

To learn more and to join the upcoming Author’s Profit Incubator Mastermind go to http://theebookcoach.com/apim

Replay of the webinar training, available on:

-5 Steps to Clarifying your Goals
-5 Fears that Hold Authors back
-5 Ways to Benefit from a Mastermind
-3 Steps to Using a mastermind Successfully
and more!

Next mastermind starts February 2, 2017.

Details at: http://theebookcoach.com/apim

WANT TO USE THIS ARTICLE FOR YOUR WEBSITE, BLOG, OR NEWSLETTER?

You can, as long as you include this complete blurb with it:

Ellen Violette helps independent professionals, entrepreneurs, small businesses, and authors gain instant credibility and expert status with digital publishing and #1 Best-Seller KDP launches, along with building high-income businesses for her clients. She is a regular contributor to Published! Magazine, a #1 best-selling author, and a Grammy-nominated songwriter. You can learn more at www.bestsellerbusinessblueprint.coom